Brian Sims

Brian began his career as a Xerox salesman and it was the sales skills that he learned with this highly regarded company that would eventually enable him to succeed at the very top level of international motorsport. His passion for motorsport then came to the fore and he embarked on a new career, initially as a championship winning professional race driver. It wasn't long, however, before he built an enviable reputation for securing substantial corporate sponsorship and this led him to a career in Formula 1, not as a driver, but as the Marketing Director of two F1 teams, Benetton and Lola Scuderia Ferrari. Brian is also the Founder and one of only three Honorary Life Members of the prestigious Motorsport Industry Association.

What he offers you

Brian has both the credibility and experience to relate well to sales audiences and has a unique ability to entertain and enthuse at the same time as passing on valuable lessons about the way he is still succeeding in achieving sales in these tough economic times.

How he presents

Brian takes the audience behind the scenes of the glamorous, exciting, yet cut-throat world of global sports marketing. He intersperses accounts of how he became such a successful salesperson up to and including Formula 1, with a host of anecdotes from his colourful motorsport career.

Languages

Brian presents in English.

Want to know more?

Give us a call or send us an e-mail to find out exactly what he could bring to your event.

How to book Brian Sims?

Simply phone or e-mail us.

• Generating Measurable, Sustainable, Business Development through Sports Sponsorship
• Money, Egos and Speed: The Real World of F1 and International Motorsport
• From Xerox to F1: A Xerox Salesman makes Good in the World of F1
• High-Value Sales: The F1 Way

• 2019
  You Don't Have to be a Champion... to be a Winner!
• 2016
  Sponsorship Acquisition: Online Course
• 2005
  Sports Sponsorship: Getting Your Share